Welcome! My name is Jenna.

I help marketing teams maximize their paid media budgets by optimizing search engine marketing, streamlining marketing data systems and delivering actionable analytics insights. My expertise ensures that marketing efforts are data-driven, efficient, and revenue-focused.

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Highly technical & creative at heart

Thanks for stopping by my site! Let's jump right in - about me. I am deeply driven by the pursuit of growth and possess a unique ability to seamlessly bridge business and creativity.

I have extensive experience from founding and nurturing my own search engine marketing agency over the past 5 years. I continue to provide comprehensive support to numerous clients.

After many years of successful agency operation, I am now consulting. Visit the "fun" section of my website for more about my activities outside of work.  

That's me, nice to meet you! ⬇️ ➡️

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Many Years of Successful Agency Operation

I help marketing teams and business owners drive qualified leads through a data-driven approach. I’ve enabled my clients to not only increase traffic and conversions but also optimize their marketing spend for maximum ROI. Using advanced data collection and returned inputs, I ensure that every decision is informed by actionable insights, empowering marketing teams to drive sustained growth and measurable success.

My Latest Project: Casa Volley

This year I purchased a residential / commercial property strategically located close to a fast growing city in upstate New York. The goal is to turn this into a "house of volleyball" - a creative and competitive space for the community. I'll be adding 2-3 sand courts to the backyard, revamping the house and preparing the business plan throughout the year. Please reach out in the contact section of my site if you'd like to get involved somehow. Located in Saratoga Springs, NY.

My resume

My passion is marketing, startups & helping businesses grow.

DDM Generation
Founder
Mar 2019 - Present · 4 yrs 11 mos

Founded a digital marketing company powered by data, specializing in search engine marketing and marketing data management. Visit DDM Generation site ->

Avatour
Head of Global Marketing
Aug 2019 - Aug 2022 · 3 yrs 1 mo

Lead the marketing for Avatour, which grew from a team of less of 5 to 25 and raised $2.9 million seed round in 2 years.

Slice
Senior Marketing Manager
Oct 2017 - Dec 2018 · 1 yr 3 mos

Launched new customer acquisition campaigns for Slice and the network of over 10,000+ pizzerias. Helped team reach acquisition goals.
Visit my LinkedIn

Consulting services

With years of experience under my belt, I now offer consulting services.

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Marketing Analytics & Data Consulting

Marketing teams excel in their core discipline, but often require assistance in bridging the technical divide to optimize and enhance their marketing efforts. I help teams organize, learn & make strategic decisions from their marketing data.

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General Marketing Consulting

If your business or marketing team is in need of an audit, change or opportunity improvement, I can advise. Have someone your team can rely on to bounce ideas off of, create processes, and guide with a data-driven methodical approach.

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Extracurricular activities

Some of my hobbies outside of work that I'm excited to share with the world:

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my book list

fuel your brain

Here's my list of books I recommend. Send your book recommendations to me in contact me nav link!

see books
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my favorite recipes

globally inspired

Travel inspired recipes that will leave your mouth watering.

coming soon...
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my art collection

small but growing

I collect Japanese art and other works from around the world. Check out my full collection here.

view collection
Visit My Blog